Executive Leadership
Amplify Your Message
As a Chief Marketing Officer, Erica offers strategic consulting, speaking, teaching, thought leadership, and business insight. She serves in the trenches with marketing teams, takes on stakeholder and C-suite projects, builds thriving teams, and provides cross-functional organizational leadership.
Expertise
Scale your business by working with a strategic subject-matter expert with change leadership and storytelling experience. In addition to applied digital practice, Erica's work is rooted in academia and evidence-based organizational research. She has a doctorate in business administration and management, a master's in organizational leadership, and a bachelor's in psychology. She enjoys reading, writing, teaching, and collaborating on innovative marketing projects.
Growth
Increase awareness and engagement
Strategy
Create clarity through brand alignment
Leadership
Invest in growth and potential
Teamwork
Improve synergy and trust
I have had the privilege of working with Erica in two different roles with different employers. Erica moves hard and fast in all working environments. She learns quickly, creates systems and implements them on day one. She is a pleasant, kind and a supportive team member. Her drive for tracking the details, is consistent and reassuring to the team. She won't disappoint!
Delia Perla
Education
2001-2005
Bachelor of Science
Psychology
California Polytechnic State University San Luis Obispo
2012-2015
Master of Arts Organizational Leadership
Indiana Wesleyan University
2019-2022
Doctor of Business Administration
Management
DeVoe School of Business, Indiana Wesleyan University
Certifications
Social Media Marketing
HubSpot
Google Ads & Analytics
Inbound and Contextual Marketing
HubSpot
Social & Behavioral Research
Collaborative Institutional Training Initiative (CITI)
HIPAA for Business Associates
KnowBe4
Security Awareness Foundations
KnowBe4
Experience
20 Years of Marketing Leadership
Sr Marketing Manager
Head of Marketing
Ecosystem Marketing
Communications Manager
Communications Director
