Executive Leadership

Amplify Your Message
Erica amplifies business growth through strategic consulting, speaking, teaching, thought leadership, and evidence-based insight. She serves in the trenches with executive teams, takes on stakeholder and C-suite projects, implements and measures marketing plans, builds thriving teams, and provides cross-functional organizational leadership.
Business Expertise
Scale your company by working with a strategic subject-matter expert with change leadership and storytelling experience. In addition to applied digital practice, Erica's work is rooted in academia and evidence-based organizational research. She has a doctorate in business administration and management, a master's in organizational leadership, and a bachelor's in psychology. She enjoys reading, writing, teaching, and collaborating on innovative projects.
Growth
Increase awareness and engagement
Strategy
Create clarity through brand alignment
Leadership
Invest in growth and potential
Teamwork
Improve synergy and trust

Education
2001-2005
Bachelor of Science
Psychology
California Polytechnic State University, San Luis Obispo
2012-2015
Master of Arts Organizational Leadership
Indiana Wesleyan University
2019-2022
Doctor of Business Administration
Management
DeVoe School of Business, Indiana Wesleyan University
Certifications
Social Media Marketing
HubSpot
Google Ads & Analytics
Inbound Marketing
HubSpot
Social & Behavioral Research
Collaborative Institutional Training Initiative (CITI)
HIPAA for Business Associates
KnowBe4
Security Awareness Foundations
KnowBe4
Contextual Marketing
HubSpot
Email Marketing
HubSpot
Experience
20 Years of Business Growth Leadership














