Marketing + Organizational Leadership
Amplify Your Brand
Erica offers strategic consulting, speaking, teaching, freelance writing, and project implementation.
Erica views the workplace as an ever-changing ecosystem, so she provides strategy and implementation to elevate your marketing impact and innovate through change. She can serve in the trenches with your team, take on special projects, provide content, or become your sole marketing leader.
Expertise
Scale your marketing by working with a subject-matter expert with 18 years of hands-on marketing experience. In addition to applied practice, Erica's work is rooted in academia and evidence-based research. She is a doctoral candidate in business administration and management, has a master's in organizational leadership, and a bachelor's in psychology.
Marketing
Increase awareness and engagement
Communications
Create clarity through brand alignment
Leadership
Invest in growth and potential
Teamwork
Improve team engagement and trust
Meet Erica
An entrepreneur at heart, Erica cannot help but develop strategies to improve the world around her. Born and raised in Silicon Valley, Erica started her first business early on, and it was complete with a business pitch, technology, and an operational plan.
With a dynamic 18-year career in marketing and communications, Erica offers frameworks for online success, leadership development, strategic communications, business growth, and team productivity.
Erica's husband Eddy and her two children have her heart. Her best moments are around her kitchen table, full of faith, family, connection, and laughter. The Thomas family is a hub of acceptance, authenticity, and care, oh and food – they like to make and share food.
Erica and Eddy partner to serve business leaders with expert consulting and resources for company health and social impact.
Education
2001-2005
Bachelor of Science
Psychology
California Polytechnic State University San Luis Obispo
2012-2015
Master of Arts Organizational Leadership
Indiana Wesleyan University
2019-2022
Doctor of Business Administration
Management
DeVoe School of Business, Indiana Wesleyan University
I have had the privilege of working with Erica in two different roles with different employers. Erica moves hard and fast in all working environments. She learns quickly, creates systems and implements them on day one. She is a pleasant, kind and a supportive team member. Her drive for tracking the details, is consistent and reassuring to the team. She won't disappoint!
Delia Perla
2020-present
Founder, Marketing & Organizational Consultant, Erica Garcia Thomas
Growth consulting, organizational development, and integrated marketing campaigns. Offering consulting and implementation, teaching, thought leadership, and advising.
2021-present
Co-Founder, Marketing & Organizational Consultant, The Upper Room Project
Providing strategic communications, marketing, and organizational solutions for nonprofits including faith-based ministries, communities of social impact, and global NGOs.
2021
Head of Marketing, GVNG
Disrupting the Fintech space with a digital giving solution for companies and individuals, benefiting nonprofits everywhere. Marketing strategy includes designing a B2B2C playbook.
2021
Senior Digital Marketing Manager, Ostendio
Digital strategy, demand generation, online advertising, and team leadership for a growing B2B cybersecurity company.
2019-2021
Co-founder, Candor Virtual Marketing
Amplifying B2C messages for small businesses, nonprofits, and practitioners.
2018-2021
Marketing Strategist, SignUpGenius
Providing digital PR, integrated partnerships, and inbound marketing results for one of the fastest-growing companies in Charlotte, North Carolina.
2011-2018
Communications Director, Traders Point
Set strategy, led multiple teams, and implemented digital growth and communications strategies to become the fifth fastest-growing church in the United States.
2008-2011
Marketing Director, Startup Companies
Oversaw strategic projects including branding, public relations, influencer marketing, and industry events at startup companies in the heart of Silicon Valley.
2008-2010
Marketing Director
Led marketing communications for author, speaker, and organizational consultant.
2006-2011
Marketing Communications Manager, Menlo Church
Implemented the communications strategy at a multi-campus church in the heart of the San Francisco Bay Area.
2004-2006
Behavioral Counselor, The Family Care Network
Providing therapeutic behavioral services to at-risk youth, nonprofit event planning, and communications support.
Curious to learn more about Erica's expertise and experience?
Certifications
Social Media Marketing
HubSpot Academy
Inbound Marketing
HubSpot Academy
Contextual Marketing
HubSpot Academy
Social & Behavioral Research
Collaborative Institutional Training Initiative (CITI)
HIPAA for Business Associates
KnowBe4
Security Awareness Foundations
KnowBe4